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Vivek Ramaswamy, the co-founder of Strive Enterprises, is pushing to incorporate Bitcoin into client portfolios as a way to hedge against long-term economic risks. The new wealth management division of Strive, based in Dallas, aims to provide financial independence by utilizing Bitcoin in investment strategies. Ramaswamy believes that Bitcoin can offer resilience in the face of global economic instability, inflation, rising fixed-income yields, geopolitical tensions, and restrictive monetary policies.

The decision to integrate Bitcoin into client portfolios comes as part of Strive’s broader mission to offer alternatives to traditional environmental, social, and governance (ESG)-focused investing. The firm focuses on what it calls “pro-capitalist” investing, attracting retail investors with its commitment to maximizing value without ESG constraints.

With a recent $30 million Series B financing round led by Cantor Fitzgerald, Strive is poised to expand its wealth management division. Industry veterans Gary Dorfman and Randol Curtis will lead the division, bringing their extensive experience in investment management from top firms like Sanford C. Bernstein and Morgan Stanley.

CEO Matt Cole emphasized that incorporating Bitcoin into client portfolios is a strategic move to help manage risks like rising fixed-income yields and geopolitical pressures. He sees Bitcoin as a tool for financial resilience and believes in its potential to safeguard against economic uncertainties.

Vivek Ramaswamy, an active advisor in former President Donald Trump’s 2024 campaign, has been a vocal advocate for Bitcoin as an alternative to the US dollar. He views Bitcoin as a means to hold the Federal Reserve accountable and prevent currency manipulation, offering individuals an “opt-out” from the current financial system.

Ramaswamy’s vision for integrating Bitcoin into standard portfolios aligns with his goal of promoting true financial freedom and reshaping traditional financial and business practices in America. By challenging conventional corporate governance models through Strive and advocating for financial independence, Ramaswamy aims to provide clients with a pathway to navigate economic uncertainties and achieve long-term stability.